Facebook Inc.’s core platform added no new users in the United States and Canada in the second quarter and lost one million in Europe – its most lucrative markets. Globally, the company signed up just 22 million new users, its slowest quarterly growth rate since analysts first began tracking the measure in 2011.
Twitter Inc. lost one million active users in the same time period. Snap Inc., maker of photo- and video-sharing app Snapchat, lost three million users in the second quarter, its first decline since going public last year.
...
“People are getting bored with the big social-media giants,” said Jessica Ekholm, research director with technology research firm Gartner. “You’re on it because everyone else is on it. Then you check it, everyone else is checking it. But it’s starting to feel a bit jaded. It’s starting to feel a bit tired, quite frankly.”